Bethan, who studies at Queen Elizabeth’s High School in Gainsborough, expresses an interest in journalism, marketing and PR. She joined the team on Monday, 1st July, with an aim to experience the tourism industry firsthand and gain a better understanding of what it involves.
Work experience acts as a bridge between theory and practice, allowing students to apply their knowledge and gain essential context to the skills they learn in school. For the business, encouraging students into the industry supports future success; inspiring the younger generation while attracting new talent to the workforce with the freshest of industry knowledge.
“It’s been great to have Bethan with us this week who has been helping us out with press releases and blog posts,” said Lydia Rusling, CEO at Visit Lincoln.
“Inviting young talent to the workplace provides the office with a fresh perspective and new ideas while offering invaluable industry knowledge. On behalf of Visit Lincoln, we’d like to thank Beth for her support throughout the week and wish her the best of luck with her upcoming GCSEs.”
During her time in the office, Bethan has sampled a taste of life in the business and experienced a variety of work. Her week has consisted of blog writing, sitting in on a radio interview and assisting with copywriting tasks alongside the team. Additionally, she has learnt about the operation of a Community Interest Company and how businesses collaborate on various projects.
“I have learnt so much this week— about Visit Lincoln itself, the tourism industry and the workplace as a whole. I am very grateful for the opportunity to gain such valuable insight into the world of work,” said Bethan.
Follow Visit Lincoln’s business account on Twitter to find out more about what’s happening in the office: @VisitLincolnBiz